Friday, November 18, 2011

GOLDEN DESIGN IN 'FARAONE' JEWELRY STORE

Faraone, is a jewelry store in Milan, specializing in sales of luxury jewelry, and giftware, trying to change old ideas about store design. From the first Jewelry store, built with a uniform concept. Stiff, cold, and without warmth. Increasingly, people want changes to store design, to avoid boredom. In order to realize this, the overhaul began in several parts, without ever leaving the luxury impression and elegance that has become a trademark.

Golden design was chosen as the main element, because it is a symbol of luxury. In Faraone, precious metal settings on the display shelves, made ​​by type, and shape. There are also several supporting factors, that make the Jewelry store look more beautiful, and cool, retro impression of them that is still maintained, as a mysterious place that emerged from the past, because it is the nature of the jewelry.

Although made ​​in a modern concept, interior jewelry store, still filled with shades of the past like-soft nappa leather seats, and carpets in matching tone, make us as though being in the jewelry box.

Golden Design in 'Faraone' Jewelry Store
Golden Design in 'Faraone' Jewelry Store

Golden Design in 'Faraone' Jewelry Store
Golden Design in 'Faraone' Jewelry Store

Golden Design in 'Faraone' Jewelry Store
Golden Design in 'Faraone' Jewelry Store

Golden Design in 'Faraone' Jewelry Store
Golden Design in 'Faraone' Jewelry Store

(inspiration)